We don’t have a crystal ball to look into the future. But if things go right, these will be the next steps. Here’s the plan from short-term future to long-term future.
Cross-platform and cross-niche
After validating that Oath works well in one niche community on one platform (Legos on Facebook), we will slowly began to expand through niche and platforms. The key to expansion is maximizing the overlap in network usefulness.
For example, expanding into new niches like Watches, Electronics, or Pokemon Cards should be done on the same platforms we’ve built functionality for. Initially this would be Facebook groups.
And for expanding into new platforms, we should target niche trading groups that we already have a large network in. In the initial case, that would be Lego traders on Reddit, Discord, etc.
Over time, we will continue to focus on growth and onboard as many social platforms, payment methods, and community niches as possible - with the end goal to “be the glue” of the internet.
For each platform and niche we grow into, we can create better software tools and features to support these users. Things like group moderation tools, item information, and platform integration will help new users get lots of value from Oath.
Vertical integration
Today, we own a small, but important part of the online trading process: vetting partners, transaction agreements, and dispute moderation. As our safety network of trusted users grows, we can begin to offer services that fill out the rest of this trading process at a better price point.
First steps will be things like Payment and Shipping Protection. Over time, this could envelop the whole process, offering cheaper price points by combining all services into one.
The sky’s the limit
Providing users safety when participating in online transactions is such an important task. Not only will we make the world a safer place, but we can also drastically reduce the cost to everyday goods and services by reducing fraud.
There are a plethora of ways we can utilize our trusted identity network to offer cheaper, higher quality services that span the world. Remember. Our goal is not to make the most money possible, but to provide ourselves with meaning and purpose by saving people money and making the world a better place.